The Artist Development business area is dedicated to de- veloping new artists and managing their career on a long term basis. We have an extensive network of professional songwriters, producers, choreographers, more, who we bring in to ensure their music and performances are absolutely world-class. We create their shows and contract them to record labels for distribution of their music. We use our promotion team to make sure they are on rotation on all major radio networks. In short, we make them stars.

Our strategy is to build a success story in selected markets to get a #1 hit for the platform to license throughout of the world.

Our coaches for the new season 2017

Jason Woods Vocal Coach who was a backing singer for Michael Jackson and singer and vocal coach for Beyoncé.

Chris Grant Choreographer, who was Michael Jackson´s first dancer and is now Beyoncé’s choreographer.

Jono Hart Creative Director, who has been or are working with Jason Derulo, Ceelo Green, Kanye West and many more.

Lolah Brown Vocal Coach who is working with Rihanna.


Aim2Fame is mainly tailored for the multi-cultural Millennials and the teenagers The target group called “the Millennial's” and the teenagers are the main demographics for Aim2Fame. Teens and young adults who are more likely to watch TV-shows online. They are also the most difficult demographics to reach through traditional advertising channels such as TV, radio, newspapers and magazines as they are mainly consuming all information online.